Blogging Insights — Quantity Versus Quality

Dr. Tanya has decided to change things up a bit for her weekly Blogging Insights prompt. Instead of using the Q&A format, she’s going to provide us with a quote about blogging or writing and ask us to express our opinion about said quote.

Here’s this week’s quote. It’s from Jon Morrow.

Blogging isn’t about publishing as much as you can. It’s about publishing as smart as you can.”

As a blogger who posts anywhere from three to six posts a day — I averaged 4.6 per day in July — I struggle with this question. Is publishing high quality posts while also publishing a lot of posts even possible?

I enjoy blogging and probably spend a few too many hours a day doing so. There are a number of prompt posts I host each week and many of the posts I publish are in response to prompts from other bloggers. So I think I’ve got the “publishing as much as you can” part of the equation down pat.

As to the other part of Morrow’s quote, I like to believe that my posts are “smart” as well. And by “smart” I mean well-written, articulate, witty, engaging, and reasonably intelligent. But I do worry that the volume of posts I churn out each day makes it tough to publish high quality posts to extent I’d like them all to be.

To use a baseball analogy, I know I’m not going to get a hit every time I step up to the plate, but I at least hope that each at bat is a quality at bat.

Bottom line, I think Morrow is right. Personally, I’d rather be recognized for the quality of my posts (i.e., “smart” posts), than for pushing out a bunch of crappy posts. I suppose I have to figure out where that fulcrum is for me and for those who read my many posts.

I suppose, too, that all of you have to figure that out for yourselves as well. I can’t wait to read what you have to say.