Last month my blog, This, That, and The Other, received the fewest views it’s had since June 2018.
Now you may be saying to yourself, so what? Views go up, views go down, right? So get over yourself, Fandango. Stop focusing on your stats.
Okay, you make a good point. But I do look at my stats as a form of feedback that might allow me to make some needed adjustments. It helps me answer important questions about my blog. Do I post too often? Not often enough? Are my posts relatable? Do they resonate with my readers? Am I writing too much flash fiction or should I write more? Are my political rants energizing or alienating?
But when I looked at my stats yesterday, I saw something troubling. Last year at this time I was consistently hitting 15,000+ views per month. Then, starting in February, my average monthly views dropped to between 12-13,000. But September 2021 was the first month since June of 2018 that my blog didn’t get at least 12,000 views.
I know that published fewer posts this past month, and generally, the more posts, the more views. But still, it’s a bit disheartening to see the lowest number of views in 40 months. I must be doing something wrong.
Maybe I’m getting stale. Maybe I’m boring my readers. Maybe it’s time for me to take a break. Yeah, that’s the ticket. I’ll take a break.
…from looking at my stats.